Monday, November 23, 2015

2013 Question Paper,B. B. M. (I.B.) ( Semester - IV ),University Of Pune Question Paper,INTERNATIONAL BUSINESS IN SERVICE SECTOR

University Of Pune Question Paper
B. B. M. (I.B.) ( Semester - IV ) Examination - 2013
INTERNATIONAL BUSINESS IN SERVICE SECTOR
(New 2008 Pattern)
Time : 3 Hours] [Max. Marks : 80
Instructions :
(1) Question No. 1 is compulsory.
(2) Answer any four out of the remaining.
Q.1) (A) What are the various principles of World Trade Organisation ? [10]
(B) Differentiate between Marketing of Services and Marketability of
Goods. [10]
Q.2) What are various Management Problems in Service Sector ? [15]
Q.3) Explain how Tourism Services have grown in India over past years ? [15]
Q.4) State how Service Sector has contributed to the growth of Indian
Economy ? [15]
Q.5) What are the four modes of Service Supply under GATS ? Explain
with examples. [15]
Q.6) Write short notes : (Any Three) [15]
(a) Pricing in Services
(b) Retailing Services in India
(c) Globalisation of Services
(d) Ethical Promotion of Services
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