University Of Pune Question Paper,2013 Question Paper,BUSINESS COMMUNICATION SKILLS,

University Of Pune Question Paper
B. B. A. ( Semester - I ) Examination - 2013
BUSINESS COMMUNICATION SKILLS
(New 2008 Pattern)
Time : 3 Hours] [Max. Marks : 80
Instructions :
(1) Answers any five questions.
(2) Figures to the right indicate full marks.
Q.1) Define Communication. Explain process and importance of
Communication. [16]
Q.2) What do you mean by Written Communication ? State and explain
merits and limitations of Written Communication. [16]
Q.3) What is Business Letters ? Explain structure or layout of Business
Letter. [16]
Q.4) (A) Write Job Application to the Administrative Officer, Garwarewall
Ropes Limited, Chichwad, Pune in response to an
advertisement in daily ‘Sakal’ for the post of an Accountant. [08]
(B) Write Complaint Letter to Elpro Engineering Company, Green
Park Road, Mumbai about receipe of wrong goods. [08]
Q.5) What is Art of Listening ? Explain principles of Good Listening. [16]
Q.6) What do you mean by Group Decision-making ? Explain Conflict and
Negotiations of Group Decision-making. [16]
[4372]-102 1 P.T.O.
Seat
No.
[4372]-102/2
Q.7) Write short notes : (Any Four) [16]
(a) Mock Interview
(b) Public Relations
(c) Press Conference
(d) Enquiries Letter
(e) Minutes
(f) Communication Barriers
(g) Customer Care

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