Madras University Question Paper
Subject : BUSINESS ECONOMICS
Subject Code : MWC
OCTOBER 2011 U/ID 1366/MWC
Time : Three hours Maximum : 100 marks
SECTION A — (5 8 = 40 marks)
Answer any FIVE questions.
All questions carry equal marks.
Each answer should not exceed 400 words.
1. Indicate the nature and scope of Business
Economics.
2. Explain the main determinants of demand.
3. Discuss the nature of the short run and long run
average cost curves.
4. What are the assumptions of general equilibrium
analysis?
5. What are the factors determining advertisement
budget?
6. Explain the objectives of pricing policy.
7. Explain the steps involved in capital budgeting
process.
8. Write a short note on :
(a) GNP
(b) NNP
(c) Per capital income.
SECTION B — (3 × 20 = 60 marks)
Answer any THREE questions.
All questions carry equal marks.
Each answer should not exceed 1,200 words.
9. Explain the various methods of demand
forecasting for a estabilished product.
10. What is Break-Even analysis? State its
limitations.
11. State the explain the law of variable propotion.
12. Discuss the different methods of pricing.
13. What are the main conceptual problems involved
in the estimation of national income?
———————
Subject : BUSINESS ECONOMICS
Subject Code : MWC
OCTOBER 2011 U/ID 1366/MWC
Time : Three hours Maximum : 100 marks
SECTION A — (5 8 = 40 marks)
Answer any FIVE questions.
All questions carry equal marks.
Each answer should not exceed 400 words.
1. Indicate the nature and scope of Business
Economics.
2. Explain the main determinants of demand.
3. Discuss the nature of the short run and long run
average cost curves.
4. What are the assumptions of general equilibrium
analysis?
5. What are the factors determining advertisement
budget?
6. Explain the objectives of pricing policy.
7. Explain the steps involved in capital budgeting
process.
8. Write a short note on :
(a) GNP
(b) NNP
(c) Per capital income.
SECTION B — (3 × 20 = 60 marks)
Answer any THREE questions.
All questions carry equal marks.
Each answer should not exceed 1,200 words.
9. Explain the various methods of demand
forecasting for a estabilished product.
10. What is Break-Even analysis? State its
limitations.
11. State the explain the law of variable propotion.
12. Discuss the different methods of pricing.
13. What are the main conceptual problems involved
in the estimation of national income?
———————
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